College students can save a lot of money if they purchase digital textbooks but the market has a bad start. The e-textbooks are not selling well. Industry insiders point out the reasons why e-textbooks are not selling are because many people do not know about digital textbooks and there are a few choices of e-textbooks. Today, most college students spend $801 to $904 per semester for books. They can download textbooks online at half of that price but the problem is that they do not know anything about digital textbooks. They have no knowledge of e-textbooks.
Researchers are trying to find new ideas of how to bring awareness of digital textbooks. Bogaty, a researcher for digital publishing market states that digital textbooks have the potential to become a big seller, but there will be more of a gradual acceptance of them from consumers. Publishers and bookstores operators are trying to change that. They claim that it will probably take an interactive e-textbook to jump start sales. It will have video, audio and other digital media.
This seems like a neat idea! I wouldn't mind buying an interactive e-textbook. It will be worth it if we will save a lot of money.