Undergraduate Media Arts and Technology (BS)
Program Overview
Media Arts and Technology is a unique program that reflects the convergence of technologies that allow content to be created, formatted, stored, and then shared via computer-based publications, printed material, online services, and various forms of interactive media. This approach enables our students to build skills not only in traditional publishing but also in database management, new media production, networking, and mobile communications. The program is designed to provide you with the ability to use various content types across multiple output medias.
The course of study also allows you to explore other educational areas on campus, such as the School of Design, the Department of Information Technology, and the Vignelli Center for Design Studies. Concentrations within the major include Advertising and Media Strategy, Contemporary Publishing, Content Management, Digital Imaging and Premedia, Print Production, Print Quality, and 3D Computer Graphics.
As part of the curriculum, you will spend two ten-week sessions in a paid cooperative experience with a related business, learning the ropes of the printing and publishing industries. These real-life experiences within the industry will assist you in your ultimate job search. Upon graduation, our students can work with photographers, graphic designers, advertisers, and publishers to create cross-media communications that inform, entertain and persuade others. Graduates have found positions in advertising production, digital imaging, print production, and web design and development.
Media Arts and Technology Links
- SPM ETC: News and Events
- RIT TAGA
- Open Publishing Lab @ RIT
- Gamma Epsilon Tau
- RIT Cary Graphic Arts Library
- AdHub
- Print Media Centr
- What They Think
- Print in the Mix
- Creative Pro
- Society for Imaging Science and Technology
- City Newspaper
- Print Wiki: The Free Encyclopedia of Print
- International Organization for Standardization
- Printing Industries of America
- Flexographic Technical Association
- Community Darkroom/Genesee Center for Arts and Education
- Booksmart Studio
- See Full List
Top Employers
Top Careers
- Desktop Publisher
- Visual Designer
- Exhibit Designer
- Pre-Media Specialist
- Content Manager
- Advertising Design
- Database Manager
- Social Media Marketer
- Print Media Marketer
- Type Designer
- Color Specialist
- Web Developer
- Marketing Specialist
- Brand Management Specialist
- Print Buyer
- Quality Control Manager
- See Full List
